A Study on Customers Based Brand Preeerence of Fast Moving Consumer Goods (Fmcg) in Rural Markets

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dc.categoryBook Chapter
dc.contributor.authorDeivanai, P
dc.date.accessioned2017-04-11T23:17:40Z
dc.date.available2017-04-11T23:17:40Z
dc.date.issued2015
dc.departmentCommerceen_US
dc.identifier.urihttps://ir.avinuty.ac.in/handle/avu/3077
dc.langEnglishen_US
dc.publisher.nameNEW UlMENSOlNS OF MANAGEMENT IN THE GLOBALIZEDERAen_US
dc.publisher.typeNationalen_US
dc.titleA Study on Customers Based Brand Preeerence of Fast Moving Consumer Goods (Fmcg) in Rural Marketsen_US
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